Manhattan School of Music: Event Calendars
Manhattan School of Music is in the upper west side of New York City. The school offers undergraduate, master's, and doctoral programs in classical, jazz performance, and composition. These calendars list details about the performances, including dates, times, and ticket prices.
CLIENT:
MANHATTAN SCHOOL OF MUSIC
SERVICES:
ENVIRONMENTAL,PRINT
YEAR:
2017
ROLE
Graphic Designer
PROBLEM STATEMENT
The goal was to create two identical event calendars for February and March 2017. The challenge was to create two calendars flexible enough to adapt to different
lengths of textual information.
M
MANHATTAN SCHOOL OF MUSIC
INITIAL CONCEPT
My initial idea was to use circles as a textural element since the brief stated that I could only use typographic elements and shapes as visual elements. I wanted to use darker colors for the background to make the text stand out since I used a thin font.
TYPEFACE
Book
Medium
Bold Italic
Bold
Black
Aa
Gotham HTF
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefhhijklmnopqrstuvwxyz
1234567890
?!@#$%^&*()
COLOR PALLETE
BACKGROUND COLOR
TEXT COLOR
PANTONE 191 C
f4436c
244 | 67 | 108
0 | 88.15 | 39.66 | 0
White
ffffff
255 | 255 | 255
0 | 0 | 0 | 0
PANTONE 3258 C
45c2b1
69 | 194 | 177
65 | 0 | 38.57 | 0
PANTONE 548 C
003b4d
0 | 60 | 76
96 | 63 | 48 | 35
SOLUTION
I wanted to organize the textual information, so it's easy to follow. I created a flexible template for the different amounts of textual information. I also wanted to change the color from my initial concept because I thought that the colors were too dark. Instead, I went for more vibrant colors.
